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ROTARY WATCHES HISTORY

Explore our rich watchmaking heritage, from our humble beginnings, to a globally recognised watch brand.

Rotary's inception

M. Dreyfuss begins making timepieces in a small workshop in the Swiss town of La Chaux-de-Fonds

TO BRITAIN

Georges and Sylvain Dreyfuss, two of M.Dreyfuss three sons open a UK office to import watches.

WINGED WHEEL

Rotary introduces the ‘Winged Wheel’ logo

BRITISH ARMY

Rotary is appointed as one of the official watch suppliers to the British Army.

ON THE WORLD STAGE

Rotary begins to build its international reputation.

RACING HERITAGE

Rotary sponsor British F1 team, BRM.

A Revelation

The patented Rotary Revelationis launched.

Rotary Scores

Rotary announces partnership with Chelsea FC as the Official Global Timekeeper.

A ROYal award

The Dreyfuss Group is awarded the prestigious Queen’s Award for International Trade

Royal British legion

Rotary partners with The Royal British Legion.

Rotary Watches partners with Prostate Cancer UK

Rotary partners with Prostate Cancer UK to produce the 1IN8 watch.

Watch Brand of the year

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A new partnership

Rotary joins the Alliance of British Watch and Clock Makers.